About LSLS
Senior commercial experience. Current, hands-on ecommerce.
LSLS Trading is a commercial and ecommerce consultancy. We work with technology and online retail businesses that need an experienced outside perspective on where performance can be improved and how to deliver it.
We bring senior commercial leadership together with practical, current experience of the platforms and tools ecommerce businesses use today: Shopify, SEO, conversion, analytics, product data and AI.
Our approach is practical and commercially focused. We work directly with owners and management teams, or alongside internal teams, agencies and specialist partners, to identify where opportunities are being missed, prioritise the changes that matter and get them delivered.
Commercial judgement and hands-on execution, so LSLS can bridge the gap between strategy and delivery.
- 22+ YearsTechnology & online retail experience
- Board LevelSenior commercial leadership experience
- Built & ScaledMulti-million-pound technology businesses
- Hands-onRunning live ecommerce operations today
Where our experience comes from
- Online retail
Ebuyer
Years inside one of the UK’s largest online technology retailers, across ecommerce, category management, purchasing and board-level commercial leadership.
- Systems integration
AlphaSync
Building and scaling a systems integration and gaming PC business.
- Ecommerce brand
KryoShift
A UK gaming PC brand, run as a live ecommerce business day to day.
- Current client work
TechVerse
Ongoing ecommerce consultancy for a UK B2B IT and AI hardware reseller, covering Shopify, product data, SEO and catalogue quality.
Trusted by people across the technology industry
“I have collaborated with Lee for 15 years and can say with the utmost sincerity that it is always a pleasure to do business with him. Lee balances strategic direction with pragmatic business relations with leading players in the IT and consumer goods sectors.”
“Lee’s expertise in the market and his passion for driving results have always stood out. His commitment to achieving the best outcomes, even under challenging circumstances, is commendable.”
“His ability to meet tight deadlines and his key negotiation skills make him a top performer. Lee is a true team player, and I would eagerly work with him again in the future.”
“Lee’s strong strategic and operational skills, combined with his deep understanding of the market, make him an exceptional professional. His ability to source great value and his leadership in driving results have always been impressive.”
Let’s Talk
Whether you’re looking to improve an existing Shopify store, strengthen commercial performance, develop your B2B or ecommerce operation, or need an experienced outside perspective on your growth strategy, we’d be happy to have a conversation.